Advocacy

Coalition-Building

Traditionally regarded as a non-partisan issue,
historic preservation can serve almost any political agenda, whether it's affordable housing, tourism, smart growth, or economic development. The key is to identify overlapping political priorities and determine how preservation can help meet mutual objectives. When an elected official plays a role in a successful preservation project, let them take the credit and recognize their contribution with public kudos and awards. If appropriate, nominate these projects for state or national recognition to inspire more good deeds. Cultivate relationships by inviting local politicians to speak at events or seeking their assistance to mediate disputes. It is also important to network with those who can provide indirect access to elected officials, such as business and community leaders.

Effective grassroots organizing is critical to any successful preservation advocacy effort. It is important to rally supporters to attend hearings and testify, write their elected officials, and submit letters to the editor. Preservationists can achieve greater recognition through coalition-building and co-sponsoring events. Smart growth advocates, arts organizations, land trusts, museums, neighborhood associations, and historical societies are just a few potential partners. Partner organizations can help disseminate information through websites, list-serves and newsletters. They can also write letters, testify at hearings, and participate in any public rallies. By strategically aligning with related interest groups, the preservation community can simultaneously broaden support and gain credibility.